Summary
Lauren is a focused creative leader with extensive experience imagining, designing and developing modern web and emerging technology applications. She specializes in design vision and strategy, information architecture, visual design, and prototyping. Her work experience spans digital media disciplines including interaction design and front-end web development, user experience, user interface design, illustration and graphic design. Lauren is dedicated to growing as a design leader and mentor in the industry and local technology community.
As Director of Product Design at SalesLoft, she leads the product design and user experience team. Before SalesLoft, she was UX Lead with If/Then, where she practiced user experience for web applications, VR and experiential technologies for clients such as AT&T, Aflac, Southern Company, and The Weather Channel. Prior to If/Then, Lauren was an Expert Interaction Designer with Turner Broadcasting System, Inc., where she designed and developed web and mobile applications for Turner’s brands like CNN, Cartoon Network, NBA.com, and TNT.
Lauren holds a Master of Science degree in Digital Media from Georgia Institute of Technology along with a Bachelor of Fine Art degree in Graphic Design from Georgia Southern University. She is a civic design and data visualization enthusiast and is involved in community hackathons and design projects in Atlanta.
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